Web Content: Your Virtual Storefront

Your website is a virtual storefront attracting visitors who may or may not be familiar with your brand. Tell your story with web content optimized for those with short attention spans and quick mouse fingers.

I was the primary copywriter for Phoenix-based Fortune 500 technology reseller Insight during a major overhaul of its website. My main contribution was leading development of a 35-page Web presence for Insight’s $240M client solutions organization. I wrote all copy based on sales PowerPoints, guided the design process, populated sidebars with relevant content and additional resources, and led executive approval presentations.

Samples available by request. Contact me!